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10 TYPES OF CORPORATE VIDEOS

Corporate video has become an industry standard, but there are more ways to utilise company films than you may realise. This article will discuss the types out there, and how one could benefit your company.

  • Company profile
  • Promotional
  • Industrial
  • Internal Communication
  • Recruiting
  • How-To/Training
  • Testimonial
  • Corporate Events
  • Corporate
  • Documentary
  • CSR Video – showcase what your business is doing to help your community

Talking Head VS Interview Style Video

ESTABLISH A PERFORMANCE CULTURE!

A monthly corporate magazine program using a combination of video elements and styles with the purpose to connect employees to the mission and to make sure that the organisation achieves its optimum performance. Employees’ connection to the mission set the tone for their work activities and is important to performance improvement.

The link between performance excellence and the company’s mission is made explicit through the use of video material that reinforces this connection.

This type of video has many elements:

  • messages from the CEO and senior managers,
  • case studies showcasing and
  • acknowledging employee’s achievements,
  • accident-free shifts,
  • all areas where special employees make special contributions.

It does a fantastic job of educating and motivating its audience to achieve the same standards demonstrated in the video.

To find out more about how to create corporate content that supports a performance culture, please contact us

Edgar Sungai

Edgar Sungai

Junior Camera

Adrian Zhou

Adrian Zhou

Junior Camera

Donald Chidamba

Donald Chidamba

Junior Camera

Cliford Chinyayi

Cliford Chinyayi

Senior Camera Operator

Joe Njagu

DOP | Senior Cameraman | Director

Yeukai Ndarimani

Director / Producer

Tafadzwa Ranganai

Tafadzwa Ranganai

Concept Development | Senior Camera | Director | Senior Editor

Colt Wentworth-Browne

Colt Wentworth-Browne

Associate Producer | Senior Editor

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