PRE SALE

POST SALE

 AWARENESS DESIRE CONSIDERATION   RETENTION  ADVOCACY
Hey! Look At Me  Here’s How You Should Feel About Us  Why we’re your best choice  Why you still need us Tell others about us
 NON BRAND FOCUSSED VIDEO   AWARENESS  DESIRE  CONSIDERATION   RETENTION  ADVOCACY
 Branded Informational   Video  ✔   ✔ 
 Branded Mini   Documentaries  ✔    
 Branded Entertainment  ✔     ✔ 
BRAND|PRODUCT FOCUSSED VIDEO  AWARENESS  DESIRE  CONSIDERATION   RETENTION  ADVOCACY
 Product / Service Promotion  ✔ ✔       
 Product Demonstration   ✔  ✔     
 Launch Video ✔  ✔     
 Crowd-Funding Videos ✔  ✔  ✔     
 Explainer Videos (Animated) ✔     
 Custom UGC Content   *1          
 Live Video ✔         
 Event Videos ✔  ✔       
 Infomercials          
 Digital Signage – Billboards ✔         
 InStore / Lobby Video          
 CUSTOMER VIDEOS  AWARENESS  DESIRE  CONSIDERATION   RETENTION  ADVOCACY
 Customer Testimonials          
 Customer Success Stories          
 3rd Party Product Reviews         ✔ 
 Box Opening Videos          
 COMPANY VIDEOS  AWARENESS  DESIRE  CONSIDERATION   RETENTION  ADVOCACY
 Company Overview Video          
 Recruitment Video          
 Company VLOG          
 Behind the Scenes          
 Corporate Event Video          
 Corporate Interviews          
 PR & COMMUNITY RELATIONS  AWARENESS DESIRE   CONSIDERATION   RETENTION  ADVOCACY
 Corporate Responsibility          
 Community Relations          
 Investor Relations          
 Video Press Release          
 Public Service Announcement          
 CUSTOMER SUPPORT  AWARENESS  DESIRE CONSIDERATION    RETENTION  ADVOCACY
 Customer Support Videos          
 Website FAQ’s Videos          
           
           
           

*1 – UGC – User Generated Content

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